Soldiers with Large Weapons in Predator-Abundant Midsummer Research Paper

Soldiers with Large Weapons in Predator-Abundant Midsummer - Research Paper Example According to the research findings, it can, therefore, be said that being in a position to comprehend the causal mechanisms and outcomes of trait variation can present imperative insights of how organismal phenotypes are manipulated in the process of evolution and how they influence communal dynamics and the population. Different approaches are used to determine the variation in the trait. One notable approach involves measuring the number of aphids in colonies that belong to each of the three wild populations, and the number of predators of each colony. Three separate colonies, all in Japan were used in the study. One aspect to the colonies that was mutual was that they were all situated at the periphery of deciduous forests, where the S. senanensis host plant was found in abundance. Each colony was surveyed one to three times each month. The survey was conducted in August 2006. In each survey, S. senanensis leaves were picked up, each must have had a colony of aphid so as to collec t both the aphid and the predator. All aphids and predators collected were placed in ethanol and then preserved in plastic bags. Aphid mothers seemingly produce sturdy soldiers as a sole reaction to environmental temperature. This is done just before the coming of the â€Å"dangerous time† as a move that can expound on the mechanism of the spatiotemporal variation in natural populations. These results may actually be the initial indication of the evidence of the actuality of an adaptive strategy in relation to the morphological characteristics of soldiers in aphids. The results do not reveal much about the defensive strategy of the aphids, in particular, the factors influencing the production of soldiers in C. japonica. The correlation between production of soldiers and soldier armature can be approximated by measuring up the number and armature of soldier produced by the aphids that have been nurtured at different environmental temperature.

An Analysis of Womens Mindset About Plastic Surgery Essay Example for Free

An Analysis of Womens Mindset About Plastic Surgery Essay Based on Wikipedia, the free encyclopedia stated that beauty is a value that related to emotional aspect that mean vitality, fertility, health, happiness, goodness, and love. â€Å"Beauty is commonly defined as a characteristic present in objects, such as nature, art work, and a human person, that provides a perceptual experience of pleasure, joy, and satisfaction to the observer, through sensory manifestations such as shape, color, and personality. Beauty thus manifested usually conveys some level ofharmony amongst components of an object† (New World Encyclopedia). Thomas Aquinas (1225 1274), wrote on the essence of beauty. He thought that beauty was the result of three prerequisites: wholeness (lat. integritas) or perfection, harmony (lat. proportio) and clarity or brightness† (Pentti Rautio, 2007). For many centuries, people and philosophers have expressed their definition of beauty. They show their own argument with different definition. However, nowadays we can not get the really means of beauty, because beauty has been lost over time. It just leaves a word ( Nancy Etcoff, 1999, p. 69). Everyone want to be beautiful, especially for women. They make themselves as beautiful as they can. For being beautiful, they have an icon to be followed. They use a Barbie dolls as a fashion icon because they think that Barbie is the image of beauty woman. Barbie has thin and tall body, flawless skin, long hair and big eyes. It shows that Barbie is perfect creature. Because of it, Barbie has affected a lot of women through its beauty. Barbie become the image of beauty by its history. Barbie is named by Ruth Handler which comes from his daughter’s name Barbara. Barbara is the same as another child that play with a toys but she always use a paper to make a dolls. During a trip to Europe with her child Barbara in 1956, Ruth Handler came across a German and found a doll called Bild Lilli. The Bild Lilli doll was very popular at that time, it was made based on a character in a comic strip drawn by Reinhard Beuthin for the newspaper Die Bild-Zeitung. In 1955, The Bild Lilli doll was initially sold to adults and became popular with children who enjoyed dressing up. On her return to the United States, Ruth Handler tried to redesign the Bird Lilly doll with help from Jack Ryan that works as an engineer. Moreover, the doll that was redesign by Ruth handler was given a new name ‘Barbie’, after Ruth Handler’s daughter Barbara. The Barbie doll made its first debut at the American International Toy Fair in New York on March 9, 1959. This date is also used as Barbie’s birthday. The Bird Lilli doll production was stopped in 1964 and the first Barbie doll wore a black and white zebra striped swimsuit and signature topknot ponytail. The doll was marketed as a â€Å"Ten-age Fashion Model† with her clothes created by Charlotte Johnson. The first Barbie dolls were manufactured in Japan, with their clothes hand-stitched by Japanese home workers. Around 350,000 Barbie dolls were sold during the first year of production. Barbie was the first toy that has a marketing strategy on television advertising. It is estimated that over a billion Barbie dolls have been sold out in over 150 countries and every second three Barbie dolls are sold. Barbie products include not only the range of dolls with their clothes and accessories, but also a large range of Barbie branded goods such as books, apparel, cosmetics and video games. Barbie has appeared in a series of animated films and is a supporting character in â€Å"Toy Story 2† and â€Å"Toy Story 3†. Barbie has been given honors and become cultural icon that is rare in the toy world. In 1974 a section of Times Square in New York City was renamed Barbie Boulevard for a week. In 2009, Barbie celebrated her 50th birthday. The celebrations included a runway show in New York for the Mercedes-Benz Fashion Week and others event that used Barbie as the icon (James Penn, 2001). Barbie became a popular toy in America and the figure that was used by Mattel dolls and accessories. For five years, Barbie has been an important part of toy fashion doll market. However, behind its popularity, Barbie also became controversies because its life style. From a young age, children play with toys like Barbie dolls and burly action figures, with bodies that are physically impossible to achieve. Exposure to these â€Å"ideals† is damaging to the self-esteem of youths† (MelodyBee, 2008). Usually, most of children play Barbie, especially for girls. They make Barbie as beautiful as they can. However, playing a Barbie doll can give bad influence for children. The Barbie’s clothes or the other things in Barbie’s world have affected the girls who playing Barbie think how importance of physical appearance. Barbie has affected them in terms of fashion. They be dressed precocious because the influence of Barbie. Without realizing it, they are growing-up skipper. According to Marilyn Ferris Motz, he suggested, â€Å"Barbie has other messages for us and that the doll’s influence is more problematic, especially for children. † It means that Barbie has bad side effect for children. Not only children, but nowadays the girls or women also make Barbie as woman figure that they want. Because of the figure of Barbie and other figures of beauties, women are convinced to believe that one must look like these images to be beautiful. The easiest way to achieve this is by having plastic surgery. Plastic surgery is a type of surgery that can involve both women’s appearance and ability to function. Society today has influence women to believe that in order for a person to look beautiful, they must look like the images that are seen on television, in movies, and on the cover of magazines. Some of them are even willing to suffer in order to achieve their desired beauty. Although plastic surgery can improve women’s appearance, but it can induce a lot of detriments which may lead to dangerous risk, even death. From the description, I will analyze women’s mindset about plastic surgery.

Case Study of Dabur India Limited Marketing Essay

Case Study of Dabur India Limited Marketing Essay Introduction: Dabur India Limited is a leading Indian consumer goods company with interests in Hair Care, Oral Care, Health Care, Skin Care, Home Care and Foods. From its humble beginnings in the by lanes of Calcutta way back in 1884 as an Ayurvedic medicines company, Dabur India Ltd has come a long way today to become a leading consumer products manufacturer in India. The founder, Dr.S.K.Burman, was a practicing allopathic doctor. At that time Malaria, Cholera and Plague were the common diseases. He was a physician who brought Ayurvedic medicines to the masses of Bengal. Initially established as a proprietary firm for the manufacture of chemicals and ayurvedic drugs it was later on 19th November 1930 incorporated as private limited company. Late Shri C.L.Burman, son of late Dr S.K. Burman and his son late Shri P.C.Burman in the name of Dr S.K.Burman Pvt.Ltd. to expand the operations by setting up production facilities at Garia and Narendrapur, West Bengal and Daburgram, Bihar. Dabur (Dr.S.K.Burman) Pvt. Ltd. was merged with Vidogum and Chemicals Ltd. w.e.f. 1st July1985 and the amalgamated company was renamed DABUR INDIA LIMITED. For the past 125 years, they have been dedicated to providing nature-based solutions for a healthy and holistic lifestyle. Through their comprehensive range of products, they cater to all consumers, in all age groups, across all social boundaries. And this legacy has helped them develop a bond of trust with the customers. VISION Dedicated to the health and well being of every house hold. Dabur is a company with a set of established business values, which direct its functioning as well as all its operations. The guiding forces for Dabur are the words of its founder, Dr.S. K. Burman, what is that life worth that cannot give comfort to others. The Company offers its customers, the products to suit their needs and give them good values for money. The company is committed to follow the ethical practices in doing business. At Dabur, nature acts as not only the source of raw materials but also an inspiration and the company is committed to product the ecological balance. Journey so farhttp://www.dabur.com/pages/by4hm8ur/116/dabur_build.jpg 1884 The Birth of Dabur 1972 The company shifts base to Delhi from Kolkata 1986 Registered as Public Limited Company 1994 Listed on the Bombay Stock Exchange 1998 Professional team inducted to run the company 2000 Crosses Rs. 1000 Crore Turnover 2003 Pharmaceutical Business de-merged to focus on core FMCG 2004 Profit exceeds Rs. 100 Crore 2005 Acquire Balsara strengthening Oral care provided entry into Homecare segment 2006 Dabur figures in Top 10 Great Places to Work 2007 Dabur ranked among Asias best under a Billion enterprises by Forbes 2008 Acquired Fem Care Pharma entering the mainstream Skin care segment 2009 Strong growth momentum continued in spite of general economic downturn. Also Dabur Red Toothpaste becomes Daburs 9th Billion Rupee brand. 2010 Touched US$4 billion market cap. Overseas acquisition, Hobi Group, Turkey to strengthen presence in MENA and adjacent regions. Dabur At-a-Glance: Dabur India Limited has marked its presence with significant achievements and today commands a market leadership status. Their story of success is based on dedication to nature, corporate and process hygiene, dynamic leadership and commitment to their partners and stakeholders. Leading consumer goods company in India with a turnover of Rs. 3417 Crore (FY10) 3  major strategic business units (SBU) Consumer Care Division (CCD), Consumer Health Division (CHD) and International Business Division (IBD) 3  Subsidiary Group companies Dabur International,  Fem Care Pharma and newu  and  8 step down subsidiaries: Dabur Nepal Pvt Ltd (Nepal), Dabur Egypt Ltd (Egypt), Asian Consumer Care (Bangladesh), Asian Consumer Care (Pakistan), African Consumer Care (Nigeria), Naturelle LLC (Ras Al Khaimah-UAE), Weikfield International (UAE) and Jaquline Inc. (USA). 17 ultra-modern manufacturing units spread around the globe Products marketed in over 60 countries Wide and deep market penetration with  50 CF agents, more than 5000 distributors and over 2.8 million retail outlets all over India Dabur India Ltds manufacturing activities spanning various consumer products categories are carried out in 17 factories spread across India and abroad. Dabur has 11 manufacturing facilities in India, out of which two main units are at Baddi (Himachal Pradesh) and Pantnagar (Uttaranchal). http://www.dabur.com/images/india-map.jpg Daburs Business Structure: Note: Percentage share in revenue based on FY10 Financials ; Femcare included in Consumer Care Division Consumer Care Division (CCD): Consumer Care Division (CCD) adresses consumer needs across the entire FMCG spectrum through four distinct business portfolios of Personal Care, Health Care, Home Care  Ã‚  Foods. Master brands: Dabur Ayurvedic healthcare products Vatika Premium hair care Hajmola   Tasty digestives Rà ©al Fruit juices beverages Fem Fairness bleaches skin care products 9 Billion-Rupee brands: Dabur Amla, Dabur Chyawanprash, Vatika, Rà ©al, Dabur Red Toothpaste, Dabur Lal Dant Manjan, Babool, Hajmola and Dabur Honey Strategic positioning of Honey as food product, leading to market leadership (over 75%) in branded honey market   Dabur Chyawanprash the largest selling Ayurvedic medicine with over 65% market share. Vatika  Shampoo has been the fastest selling shampoo brand in India for three years in a row Hajmola tablets in command with 60% market share of digestive tablets category. About 2.5 crore Hajmola tablets are consumed in India every day Leader in herbal digestives with 90% market share Category-wise Share of CCD : http://www.dabur.com/pages/by4hm8ur/115/GlanceImg1.jpg Brand Overview: Consumer Care Categories: Hair Care: Hair Oil Shampoo Source: Value share-ACN June, 09 Value Share-ACN Mar, 10 Oral Care: Value Share-ACN March, 2010 Health Supplements: Value Share-ACN March, 2010 Foods: Company Est. Mar, 2010 for Fruit Juice categoryC:UsersUser 11Desktopuntitled2.bmpC:UsersUser 11DesktopimagesCAXZ8F24.jpgC:UsersUser 11Desktopimages.jpgC:UsersUser 11DesktopPG-IIIRKSDabur Real- Mrktg Planburrst.jpgC:UsersUser 11Desktopuntitled6.bmp Skin Care: *Company estimates; Includes Fem skin care portfolioC:UsersUser 11AppDataLocalMicrosoftWindowsTemporary Internet FilesContent.Worddabur-health_06.jpg Digestives: Value Share-ACN March, 2010C:UsersUser 11DesktopimagesCALG7F5C.jpgC:UsersUser 11AppDataLocalMicrosoftWindowsTemporary Internet FilesContent.Worddabur-personal_08.gifC:UsersUser 11Desktopdabur-digestive_09.gif Home Care: Value Share-ACN Mar,2010 for Aerosols category OdonilOdomosOdopicSani Fresh Consumer Health Division (CHD) Consumer Health Division (CHD) offers a range of  classical Ayurvedic medicines  and Ayurvedic OTC products that deliver the age-old benefits of Ayurveda in modern ready-to-use formats. Daburs Consumer Healthcare business is the Companys oldest business, and today has a growing portfolio of OTC products to address a variety of problems ranging from Womens Health to Baby Care and  Cough Cold to Rejuvenation. Has more than 300 products sold through prescriptions as well as over the counter Major categories in traditional formulations include: Asav Arishtas Ras Rasayanas Churnas Medicated Oils Proprietary Ayurvedic medicines developed by Dabur include: Nature Care Isabgol Madhuvaani Trifgol Division also works for promotion of Ayurveda through organised community of traditional practitioners and developing fresh batches of students   C:UsersUser 11Desktopuntitled.bmphttp://www.dabur.com/pages/by4hm8ur/115/GlanceImg2.jpg The Consumer Health Division, CHD witnessed a growth of 10.2% during the quarter led by ethical portfolio which grew by 14.5%. In OTC, Pudin Hara grew by 12.8%. The Pudin Hara portfolio has been extended by launching Pudin Hara Lemon Fizz in the acidity segment. International Business Division (IBD) International Business Division (IBD) caters to the health and personal care needs of customers across different international markets, spanning the Middle East, North West Africa, European Union and the US  with its brands Dabur Vatika   Growing at a CAGR of 33% in the last 6 years and contributes to about 20% of total sales Leveraging the Natural preference among local consumers to increase share in perosnal care categories Focus markets: GCC Egypt Nigeria Bangladesh Nepal US High level of localization of manufacturing and sales marketing worldmap Daburs International business: The Companys key markets for international business are the Middle East, Africa, UK and South Asian geographies, with manufacturing plants located across regions. The Company also has a private label business in USA and UK, along with Guar gum exports, which takes place from its Indian plants. The Companys International Business Division recorded an impressive sales growth of 26.3% from Rs.477.0 crore in 2008-09 to Rs.602.5 crore in 2009-10, contributing to 18% of overall consolidated sales. The operating margins of the business improved significantly during the year reflecting the strength of the brands even though the external conditions were tough and the environment was plagued by recessionary trends, currency depreciations and demand contraction. Robust sales growth in international markets was possible due to: Strong Brand portfolio positioned on herbal and natural platform Aggressive new product launches and brand extensions Geographical expansion into new markets Strong Sales and Distribution network Strong manufacturing backbone and expansion of own manufacturing in key geographies Localised and efficient supply chain. Product Portfolio: The company has built strong and robust brand architecture with two mega brands for international business across all geographies Dabur and Vatika and most of its offerings are under either of these two brands. Dabur Amla: Dabur Amla franchise achieved a growth of 38% along with all the extensions. Basis Nielsen Retail Audit in KSA, Dabur Amla Hair Oil with a market share of 34.2% is the biggest brand in the hair oil segment. Dabur Amla Gold has market share of 6.8% while Dabur Amla Jasmine is at 5.1%. The Amla franchise has now been extended to the Hair Cream Category with the launch of Dabur Amla Hair Cream. It has become the fastest growing brand in the Hair Cream segment notching up sales of more than INR 13 Crore in first year of launch. Vatika: There has been a robust growth of 36% in the Vatika franchise which includes Vatika Enriched Hair Oil, Coconut Hair Oil, Hair Creams and Hamam Zaith. Vatika brand is now worth Rs.185 Cr built from a negligible base over the last four years in the Arab belt. There was a successful re- launch of Shampoos and Conditioners, launch of one more variant in Hamam Zaith and re-launch of Vatika Coconut Hair Oil. Light hair oil range of Vatika Hair oils registered 51% growth in MENA. Vatika Hair Cream is now an INR 64 Cr brand in MENA. Vatika Hair Cream gained 370 bps in market share and becoming 12.7% of the market in volume terms. It grew by 44% in volume terms over LY in a category that has remained flat. Vatika Hair Cream is now the no. 2 player in Modern Trade with a 15.6% volume mkt share despite aggressive competition from established brands. Vatika DermoViva a new sub- brand launched for the Personal Wash and Skin Care segment had its first launch in the Bar Soap category and has managed to create consumer equity in a category dominated by strong MNC players. FEM: The FEM brand was strengthened in the overseas markets through ATL and BTL inputs which saw the brand grow by 100% in just nine months of operation since the takeover. Daburs International Market: The key contributing markets/ regions to the International Business growth have been GCC, Egypt, Nigeria, Algeria, Morocco, Libya, Yemen, Syria and South Africa. GCC, the largest market in the International Business Division and despite being a mature market, has registered a strong growth of 42% over last year fuelled by innovations and new product launches in the Hair Care, Personal Wash and Oral Care segments. Dabur Egypt Limited has witnessed another spectacular performance with 30% growth in sales. African Consumer Care, Nigeria has grown by 17% over last year in local currency terms, aided by strong growth of Dabur Herbal Toothpaste and Dabur Herbal Gel in the Oral Care category. Asian Consumer Care, Pakistan has grown by 26% in revenue with Hajmola and Dabur Amla emerging as the two strong brands for the region. Dabur International`s UK Branch has seen a 23% growth over previous year which has been the highest growth rate for this region in the last 8 years. Markets of North Africa, Levant and Yemen have seen an impressive performance with 49% growth over previous year. Asian Consumer Care, Bangladesh, has performed well with a growth of 47% during the fiscal 2009-10. The growth has been led by increased distribution penetration and focussed brand approach. Dabur Nepal Pvt Limited which manufactures fruit juices and also caters to local consumer market in Nepal recorded impressive growth of 26% in its sales to the domestic market of Nepal. Dabur recently has acquired Turkey-based personal care company Hobi Kozmetik Group in a deal at Rs. $ 69 million. The company, in a move to expand its presence across Middle East and North African region, has made the acquisition. Hobi Kozmetik is a market leader in the hair gel category with 35% market share. Companys products sold under Hobby and New Era brands across 35 countries. The transaction is expected to be completed by Q3 of FY11. Dabur, which is the largest FMCG in India with large market capitalization, has huge investment and expansion plans as the company aims to expand its foreign sales. Exports from India: The company also exports guargum and private label oral care products from India. During 2009-10 the company recorded Guargum exports to the tune of Rs.43.3 crore as compared to Rs.48.3 crore in the previous year. The sales were lower due to weak global demand and recessionary environment. Exports to USA recorded impressive growth with sales increasing to Rs.38.4 Cr in 2009- 10 versus Rs.27.6 in 2008-09 reflecting a growth of 39% despite the recessionary environment in developed markets. The US sales comprise Private Label and Ethnic business. Key markets in USA and Europe contributed to the growth. Innovative product developments in Oral care private label- such as Pro-age, Sensitive and Herbal toothpastes were launched. Ethnic Sales in USA and Canada also performed well recording 80% growth albeit on a low base. Various new products were successfully launched in the market and penetration of mainstay Dabur products like Hair Oils and Chyawanprash into Canadian mainstream retail chains such as Walmart was achieved. Competitor Analysis: Category Daburs Share Main Competitors Fruit Juice 58% Real and Active Tropicanna Fruit Drinks (coolers) 1% Coolers Frooti And Maaza Hair oil Coconut base 6.4% Vatika HLL Shampoo Vatika 7.1% HLL and PG Hair care (overall) 27% HLL, PG and Himalaya Chyawanprash 64% Himani, Zhandu and Himalaya Honey 40% Himani, Hamdard and local Players Digestives 37% Paras and local players Competition: Market Cap. (Rs. cr.) Sales Turnover Net Profit Total Assets HUL 60,897.63 17,725.33 2,202.03 2,583.52 Dabur India 18,851.77 2,874.60 433.15 859.35 Godrej Consumer 12,917.72 1,267.88 248.12 839.87 Colgate 11,244.57 1,770.82 290.22 330.70 Godrej Ind 7,770.69 880.97 19.33 1,570.31 Marico 7,641.54 2,030.85 235.02 948.58 PG 7,169.93 904.46 179.76 440.02 Emami 6,891.49 1,006.86 165.40 878.42 Gillette India 5,953.64 852.48 137.10 490.89 Jyothy Labs 2,440.33 579.87 80.05 399.10 Source: moneycontrol.com Recommendations: Entering rural market: Dabur should target more towards the rural market and tier 2 and tier 3 cities. These markets have traditionally been loyalists to Daburs ayurvedic range of personal products. Tapping rising global demand of herbal and Ayurvedic products: There is a new trend in the global market that has increased the demand of herbal/ ayurvedic products. This is the time when Dabur should relaunch itself as a key international player in the global arena. Also in the domestic market, there is a huge scope for Dabur to launch niche/luxury segment products catering to specific target groups. i) Development of new markets for Products Services: New avenues for growth were opened up with expansion into the new markets of Cambodia, Philippines, Belarus, Gambia and Bolivia. The Sales Distribution infrastructure has been augmented by appointing new distributors in CIS, Mozambique, Guinea and Rwanda. Local resources have been deployed in key markets of Yemen, Syria, Kuwait, Malaysia and Tanzania to strengthen the SD structure. ii) Entering US Market: The Company is also trying to break into the US Market where it is attempting to build a full fledged distribution channel. It is also worthwhile to mention that some of its products like Chyawanprash are selling in the US via Indirect channels. But this task is going to be a difficult one since US laws are tough and the preferences of consumers also vary greatly than that of markets which are usually catered to by Dabur. iii) Target- South Africa: In Africa the company is looking at markets like South Africa where it currently is not present. It already has a personal care unit in Egypt and a toothpaste unit in Nigeria. Dabur can do well in these markets since the profile and preferences of these consumers are very much like India. iv) Export Plans: The focus, going forward, is to continue expanding the Companys presence across geographies and to exploit the opportunities that exist in existing and potential segments. The Company will continue to invest in brand building, manufacturing and human capital in order to maintain and improve the existing robust growth path. Vision 2010 After the successful implementation of the 4-year business plan from 2002 to 2006, Dabur has launched another plan for 2010. The main objectives are: Doubling of the sales figure from 2006 The new plan will focus on expansion, acquisition and innovation. Although Daburs international business has done well growing by almost 29 per cent to Rs.292 crore in 2006-07, plans are to increase it by leaps and bounds. Growth will be achieved through international business, homecare, healthcare and foods. Southern markets will remain as a focus area to increase its revenue share to 15 per cent. With smoothly sailing through its previous plans, this vision seems possible. Time and again, Dabur has made decisions that have led to its present position. However, if Dabur could be more aggressive in its approach, it can rise to unprecedented levels. To conclude, this is a 10 year performance table from Daburs website.

Music Censorship :: essays research papers

Music Censorship: The Circumstances Causing the Controversy Imagine, if you will, a world where we are told what music to sing, what music to play, and even what we may listen to in the privacy of our own homes. That world already exists as a reality in more countries that you might imagine, and that very reality is knocking on our door: In the USA, lobbying groups have succeeded in keeping popular music off the concert stage, out of the media, and off of the shelves. Of course, if presented with this contingency, any one of us would declare how horrible this reality would be. Why then, do we hear about citizens and organizations fearfully protesting the apparently-so-inalienable right to express ourselves though music. As a society we want our young people to be literate, thoughtful, and caring human beings, however we also attempt to control what they read, listen to, and see–and ultimately what they think and care about. One can understand the instinct to need to â€Å"protect" children from dangerous or disturbing ideas and information, but this combination of the multiplicity of values and the concern for young people’s minds keeps censorship alive in school, public libraries, and other common places. â€Å"We favor music censorship? No, that’s not true,† says Wendy Wright of an organization, Concerned Women for America, on the enemy list of virtually all other anti-censorship supporters. â€Å"Censorship means that the government restrains speech. We are in favor of those in the music industry using common sense: In essence, that they don’t promote behavior or activities that they wouldn’t want committed against their wife or children.† CWFA sees music the music in question as having potential to cultivate certain ideas in the minds of the youth.â€Å"The argument that it does not affect kids, that it does not promote similar behavior, is ridiculous. If that were true, they would not advertise or rely on marketing – both fields depend on the fact that humans can be enticed into doing something that they wouldn’t have thought up on their own.† In our community, there are mixed views about this issue just as there are in the wider world setting where this conflict is now unfolding: â€Å"I think there should definitely be some censorship, like with the movies where there is a rating system. The music that’s out now is too graphic for younger kids to be listening too and its beginning to evidently corrupt our society.

Dealing With Challenging Behaviour Essay

Within a home for adults with learning disabilities, you would use many different policies and procedures to tackle challenging behaviour. The mental capacity act would be used here. ‘The Mental Capacity Act (MCA) is designed to protect and empower individuals who may lack the mental capacity to make their own decisions about their care and treatment’ (NHS Choices. (2015). This legislation applies to anyone over the age of 16. It ensures that anyone who has a serve disability, dementia or any other mental issues. Although an individual may have these mental conditions, they may still be able to make decisions of their own. They would have someone who would give them all of the information and a carer or parent would then help the individual to make the best decision for the benefit of their health. An individual may not be able to make decisions on their finances but they could still have the capacity to make decisions on shopping. The mental capacity act believes that everyone has the right to make their own decisions. This act aims to try and ensure that this does happen. This would be used to help deal with challenging behaviour because it would make the individual feel that they are able to make their own decisions about their care. This would also stop challenging behaviour because they may feel that if they can have some say in their care and treatment then they don’t need  to act out or become behaviourally challenging. It would also be used because it can give the service user more of a choice over their care and this could then help them feel more in control rather than sitting on the side-lines. The mental health act would also be used here. ‘The Mental Health Act 1983 (which was substantially amended in 2007) is the law in England and Wales that allows people with a ‘mental disorder’ to be admitted to hospital, detained and treated without their consent – either for their own health and safety, or for the protection of other people.’ (Mental Health care. (2015). The mental health act allows carers or parents to get the help that the service user may need. You can be detained in two different ways. One way is that a private place or a guardian decides that the individual’s mental health conditions is becoming a harm to the public. The second way is that the police could see the individual in the street and could has a cause for concern on how stable an individual’s mental health is. They would then take you to the nearest hospital or they may take them to a police station. Once an individual has been admitted then the individual will undergo a mental health assessment to see if they are a danger or harm to themselves. In a home for adults with learning disabilities, if an individual at the home is displaying violence and really challenging behaviour then the carers can make the decision if the individual is a danger to themselves or another individual. P3Suggest strategies to minimise effects of challenging behaviour in health and social care settings M2Discuss strategies used to minimise effects of one type of challenging behaviour in health and social care settings Types of strategies Person centred planning: ‘Person centred planning (PCP) provides a way of helping a person plan all aspects of their life, thus ensuring that the individual remains central to the creation of any plan which will affect them.’ (Foundation for people with learning disabilities. (2015). Person centred planning is about putting  the service user at the heart of everything. Effective communication ‘Effective communication helps us better understand a person or situation and enables us to resolve differences, build trust and respect, and create environments where creative ideas, problem solving, affection, and caring can flourish.’ (HelpGuide. (2015). Effective communication is about individual’s verbal skills. This can include choice of words, tone of voice, volume, pace, turn taking and how fast that you talk. This can all effect how effectively you communicate with others. As well as someone’s verbal skills, a service user preferred way of communicating should be taken into account. This could be whether they prefer to talk using sign language or they may like to communicate using pictures. This should all be taken into consideration. Body language ‘Body language refers to the nonverbal signals that we use to communicate.’ (About Psychology. (2015). Body language is used everyday. It can be used to show how an individual is feeling and you can also use it to show how you are feeling. Body language s a significant part of modern communication. Body language is not about how we move to show how we are feeling. It is also about how we position our bodies to show how we are feeling. It is also about how we change our facial expressions and how are eyes move and focus. As well as this it is about our closeness and how this changes and how the gap between us and other people gets smaller or bigger. Promoting self esteem Self esteem is the opinion that an individual has of themselves. ‘When we have healthy self-esteem, we tend to feel positive about ourselves and about life in general.’ (NHS Choices. (2015). Raising low self esteem.). By having a positive self esteem, an individual would be able to deal with the ups and downs in life better. Low self esteem is the opposite to this. People with low self esteem generally have a negative outlook on life. Low self esteem is usually caused from something that happened at a young age. This could be from a parent, teacher, friend or carer. Low self esteem can change how  someone behaviour or acts toward to others. It can also cause them to be a danger to themselves or others. Understanding rules and boundaries: To understand rules and boundaries there are many things that service workers can do. They can use ABC charts which can be used to monitor their behaviour. ABC charts can also be used to see if a service users behaviour is becoming more and more challenging which means the service workers can see if an intervention is needed. You can also use risk assessments. This can also help to monitor behaviour as they could be completed regularly. As well as this service workers would need to make sure that they are up to date with all of their training. This can help them to be able to deal with challenging behaviour because it means that they would know new ways to try to calm a service user or make sure that no harm comes to them or other service users. Other strategies: Other strategies which are in place to help deal with challenging behaviour are making sure there is a pleasant environment. This could help the service user to keep calm and not act out. This could also be used as a calming method when their behaviour is starting to become more challenging. Another strategy is arranging different varieties of activities. This could stop their behaviour becoming challenging because it means that the service workers could say that if they behaved correctly then they would be able to do the activity where as if their behaviour started to become challenging then they would be able to say that they wouldn’t be able to do the activity. References: About Psychology. (2015). Understanding body language. Available: http://psychology.about.com/od/nonverbalcommunication/ss/understanding-body-language.htm. Last accessed 6th March 2015. Foundation for people with learning disabilities. (2015). Person Centred Planning. Available: http://www.learningdisabilities.org.uk/help-information/learning-disability-a-z/p/person-centred-planning/. Last accessed 5th March 2015. HelpGuide. (2015). Effective Communication. Available: http://www.helpguide.org/articles/relationships/effective-communication.htm. Last accessed 6th March 2015. Mental Health care. (2015). Mental health act. Available: http://www.mentalhealthcare.org.uk/mental_health_act. Last accessed 5th March 2015. NHS Choices. (2015). Raising low self esteem. Available: http://www.nhs.uk/livewell/mentalhealth/pages/dealingwithlowself-esteem.aspx. Last accessed 7th March 2015. NHS Choices. (2015). What is the mental capacity act?. Available: http://www.nhs.uk/Conditions/social-care-and-support-guide/Pages/mental-capacity.aspx. Last accessed 5th March 2015.

Lenten Candles †The Color and the Significance Essay

Lent candles have their own significance in the observance of Lent. The burning candles stands for the arrival of Christ as the illumination of the world. The shades of the candles can differ. Conventionally, three purple candles and one rose-colored or pink candle are used. The purple indicates that Lent is a period of regret as well as hope. Many churches use blue candles instead of purple ones to highlight the positive hope of the period. A candle is lit on the first Sunday of Lent with an additional one lit on every following Sunday. The blissfully colored pink candle is set aside for the third Sunday of Lent, Gaudete Sunday. Gaudete, which actually refers to â€Å"rejoice† in Latin, is the initial word of the Introit for that Sunday: Several Christians append an exact explanation to the four candles. The first candle, or the Prophet Candle, stands for the optimism and expectation of Christ’s incarnication as forecasted at so many places in the Old Testament. The second candle recalls how Christ was born in modest style, in the trivial village of Bethlehem. Therefore this candle is often referred to as the Bethlehem Candle. The third candle is identified as the Shepherds’ Candle. It brings to mind the joy of the shepherds when they left after having seen the Christ-child in the stable. The fourth candle is the Angels’ Candle. It take us back to the blissful crowd that declared the good news of our Savior’s birth.

Edvard Munch Essays

Edvard Munch Essays Edvard Munch Paper Edvard Munch Paper Edvard Munch is regarded as the pioneer of the Expressionist movement in modern painting. At an early stage Munch was recognised in Germany and central Europe as one of the creators of a new and different movement of art, that helped artists to express their feelings about all the social change that was happening around them. Munch was born in 1863, and before long he had come to know the intensity of emotional pain. His father was a doctor who often bought patients to the Munch home. His mother died when Edvard was five years old, his older sister died of disease at the age of fifteen, and Edvard himself was often ill. One of his youngest sisters was also diagnosed with a mental illness at an early age. With death and illness as a major element in his life, he felt the need to find a way of expressing this. After a year at a Technical school to study engineering, Munch became dedicated to his artwork. He left Technical school and entered a school of design. In 1886 he produced the painting titled The Sick Child, which was inspired by the death of his sister Sophie. Munch produced the image six times in oils and twice in prints, slowly developing the technique that gave the final, intensely textured and dark painting. People objected to the technique Munch used in this painting, complaining that it was crudely painted but to him it opened new paths for myself. It became a breakthrough in my art. Most of my later works owe their existence to this picture. After a one-man exhibition, he managed to gain scholarships, which enabled him to move to France. During his time in Paris he explored a way of painting that focused on the art of symbolism and expressing of the emotions through application of paint and certain techniques that he adopted from the French Impressionists. Munch produced a series of paintings he named The Frieze of Life which he exhibited at a major art show in Berlin in 1892. The paintings caused such sho Edvard Munch Essays Edvard Munch Paper Edvard Munch Paper Edvard Munch was an amazing talented artist. His obsession with death caused most of his pictures to portray an image of death, despair and anxiety. The Norwegian artist struggled with tragdies at a young age. These tragdies plagued Munch throughout his life, causing him to have a nervous break down and problems in relationships. Despite his dark background Edvard Munchs talent and love for the art forced him to become the clearest impressionist. Edvard Munch adopted the view of painting in series. His familiarity with death and despair helped him name the series of Frieze of Life and divide his series into four thematic heads, Loves Awakening, Loves Blossoms and Dies, Fear of Life, and Death. These series are linked in vertical lines and horizontal lines. With in theses four categories there are at least ten paintings. A comparison of one painting from in each series, and an explanation of Edvard Munchs background will explain the tormented soul and innovative work of the impressi onist Edvard Munch. Born December 12 1863, Edvard Munch was the second son to Dr. Christian and Laura Catherine. They had a large family, five children two sons and three daughters. Munch was only a live a short period of time before experiencing tragde. At age five, Edvard Munch loses his mother to the illness, tuberculosis. This left Edvard motherless, but not helpless his mothers sister Karin took over the household. This lost will have an impact on Munchs relationships with women. Following the death of his mother, Edvard sister Sophie dies of tuberculerlosis the illness becomes an obsession of Edvard Munchs. Despite his losses, in 1879 Edvard attends college for engineering. A year later he quits college and decides to paint, which was his passion. He starts attending Oslo Drawing Academy and sells two pictures, one being hisfirst self portrait. In 1883 he is asked to join the Oslo

Designation Report on Central Commerce Collegiate Institute

Designation Report on Central Commerce Collegiate Institute Original and Present Use: So far, the building was initially called a school of business and commerce. At the current moment, Central Commerce Collegiate is a public school situated in Palmerston-Little Italy, Toronto, Ontario. In the course of development, it has transformed into a composite school (Central Commerce Collegiate Institute n. p.).Advertising We will write a custom report sample on Designation Report on Central Commerce Collegiate Institute specifically for you for only $16.05 $11/page Learn More Architectural Quality and Description Exterior: Materials The columns of the Central Commence Collegiate are made of stone blocks and the walls and facades are made up of brown bricks. The windows are framed with white decoration. The doors are decorated with glass lights. Above the doors, there are windows with balcony and windows with four-two lights. The columns are also outfit with widows at the second and third floors. Features: The project is a t hree story construction with masonry walls designed in the neoclassical style. The building is symmetrically balanced; widows and doors are of monumental proportions. All windows have simple molded frames with lintels. This style became quite popular in the end of the 19th century. Front windows are constructed in groups of three with six-over-two wood sashes. The entrant door is decorated with carved stone; it has six-over-six lights and with surmounted molded hood. The wings and the center portion have three quoins that are made of brick. The wings at identical sides of the construction are three bays wide that initially had three double-hung wood windows. In general, the construction has not changed, except for few interior and exterior details. In particular, as it is the example of 19th century architecture, the air conditioning system has been installed recently. Nevertheless, the entire building preserved its original, historic appearance. Interior Materials: The interior cha racteristics of the building are typical for the architectural style – terrazzo made up of concrete floors and ceilings finished with plaster. The interior doors opening are finished with wood doors and glass lights. The inside windows are operable and, therefore, it is quite convenient for teachers to control air temperature and ventilation. The central air-conditioning system is installed in the main corridors of the collegiate. There rooms are finished with acoustic tiles at the ceilings, below the interior doors and upper portions of window frames. Features: A three story building is composed of three floors; the first one contains the lunchroom and classrooms. At the second floor, classrooms, auditoriums with library, offices, and the exhibit space are located. Entrances to the classrooms are situated at the third floor (Central Commerce CI n. p.)Advertising Looking for report on architecture? Let's see if we can help you! Get your first paper with 15% OFF Learn More The crawl space and partial basement stretches under the historic construction. In the building, there are a lot of unique interior features that had remained in the school after the World War second. In this regard, Central Commerce Collegiate can be considered as valuable historical construction performing the function of local amenity. Description Room functions The classrooms at the first and the second floors are destined for conducting lectures and lessons. The offices at the second floor are occupied by teachers and professors. The library located at the second floor can be used both by instructors and students. This is also the place where students can conduct their researchers and prepare for their examinations. The exhibit space is destined for organizing various presentations and official meeting on special occasions. The classrooms can also be occupied by students and teachers for independent learning and research. Planning The room planning is organ ized in a relevant way, but there are still some lapses in function allocation. In particular, there should be a strict distribution of floor on the studying sections and reading sections. The offices, classrooms, and libraries are located at the same floor is not beneficial for the learning process and it would be more appropriate the divide functional zones more accurately. Architectural Styles Characteristics Exterior and interior design belong to Neoclassical Architecture, which quite reminiscent of Late Baroque architecture. Hence, it primarily highlights planar qualities, but not sculptural volumes. The light and shade effects as well as projections and recessions are flatter; sculptural bas-reliefs are enclosed in tablets, friezes, or panels. As a proof, the elements of building design also have features of the Georgian style and the Federal style architecture. It is worth saying that the architecture project is also a combination of neoclassical elements and Collegiate Gothi c architecture. The Gothic elements are presented in the construction of front columns and stone cladding. Features The architectural project personifies rationalistic orientation in construction. Strict lines, symmetric forms, and classic columns reminding of Roman ancient times are the main features of neoclassicism. All forms and are simple and relief decoration is traditionally focused on the roof edges. Therefore, the building can be considered as a traditional architecture (Hopkins 120). More importantly, Central Commerce Collegiate fits the practical requirements of educational establishment and provides the construction with character that presupposes its utilitarian purpose. One of the practical features of the building is using a three-storey structure that was often used in the Canadian architecture (Carr 80).Advertising We will write a custom report sample on Designation Report on Central Commerce Collegiate Institute specifically for you for only $16.05 $11/pa ge Learn More Site Considerations Contexts and Relationships: The site is located not far from Fred Hamilton Park and Bickford Park. The entire area is surrounded by household and, therefore, the school has a beneficial condition in terms of destination and location. Located between Montrose Avenu and Roxton Road, the construction is located in the residential area. Central Commerce Collegiate Institute is an important example of vernacular architecture. Traditionally, such buildings were constructed along with the development of neighboring sites. Landscaping The site is located on a flat plateau in the central part of Toronto. It maintains its original topography. A large front lawn faces Montrose Ave and it is covered with grass. The building is surrounded by large trees that are located behind the school and it is located not far from housing district. Historical Considerations Background: Since its foundation in 1916, the Central Commerce Collegiate Institute wa s initially constructed as a business school. Therefore, all facilities and building design were initially destined for the learning process. Quality: At the present moment, the construction serves as an educational establishing providing various academic courses and programs. State of the Building Exterior Fabric Condition The exterior fabric conditions of the building are almost perfect. The excellent conditions are predetermined by the building materials used in construction. Specifically, the utilization of brick and stone blocks ensure great durability of the building. However, the problem is that is impossible to assess the quality of brick with regard to its due date. The stone blocks are mostly presented as the building foundations. They also serve as the basic material in constructing the front columns. Interior Fabric Condition Interior fabric conditions were subjected to more serious alterations. Due to the constantly developing informational technologies, the interior sh ould be constructed and equipped in accordance with the existing standards. In this regard, the Institute has a computer class at the second floor that should be better ventilated than others. Structural Stability Due to the fact that the building was constructed in the half of the twentieth century, the structural stability is quite high due to its mass structure. Stone blocks and brick ensure the construction with good structural stability characteristics. Being presented in a traditional style that is far from modern construction the building has good characteristics for over a century.Advertising Looking for report on architecture? Let's see if we can help you! Get your first paper with 15% OFF Learn More Recommendations Analyzing the data, the report has revealed that the building has a stable structure. The location and landscape are also congruent with the functions affiliated with the construction. In addition, a combination of Neoclassical and Gothic elements perfectly suits the practical utilization of the building and corresponds to the prevailing trend in the Canadian architecture. However, the building should be always monitored and evaluated to ensure that all structural component and durability of materials correspond to the existing standards. Car, Angela. Toronto Architect Burke: Redefining Canadian Architecture. US: McGill-Queen’s Press, 1995. Print. Central Commerce CI. Searching Toronto.com. Web. Central Commerce Collegiate Institute. Toronto District School Board. Web. Hopkins, George D. Creating Your Architectural Style. US: Pelican Publishing, 2009.

A Savings And Credit Cooperative Economics Essay

A Savings And Credit Cooperative Economics Essay The inception of SASRA in October, 2009 made it a requirement for SACCOs in Kenya to acquire licenses in order to be take deposits. Since then, there has been a steady increase in the number of deposit taking SACCOs in Kenya seeking licensing with already licensed and operational SACCOs growing in terms of membership, deposits, total assets, gross turnover, loans granted, and equity (SASRA, 2011, p. 25). A total of 570 SACCOs were registered between 2009 and 2010 increasing total registered and operational deposit taking SACCOs to 3,632. SACCOs are increasingly allowing persons who were not in the original bond to become members. This is to respond to competition and ensure sustainability as the traditional market shrinks. For example rural farmer based SACCOs are rebranding to position themselves as a national SACCOs so as to attract non farmers such as business persons and employed persons (SASRA, 2010). A Savings and Credit Cooperative (SACCO) is one â€Å"that pools savings for its members providing them with credit facilities† (UN-HABITAT, 2010). The general objective of SACCO is to promote the economic interests and general welfare of its members. They are formed based on a common bond which could be economic activity, geographical location or employment. The ICA Statement on the Co-operative Identity defines a cooperative as â€Å"an autonomous association of persons united voluntarily to meet their common economic, social, and cultural needs and aspirations through a jointly owned and democratically controlled enterprise†. Co-operatives are based on the values of self-help, self-responsibility, democracy, equality, equity and solidarity. Co-operative members believe in the ethical values of honesty, openness, social responsibility, and caring for others (Bibby & Shaw, 2005). The 1995 ICA Congress also reformulated seven principles of co-operatives. In summary, they are: Voluntary and open membership Democratic member control Member econom ic participation Autonomy and independence Education, training and information Co-operation among co-operatives Concern for the community Different SACCOs provide a number of products which include but are not limited to credit services, deposit and savings facility, cheque clearing, bankers’ cheques, standing orders, safe custody, and salary advances. History of SACCOs The pioneers of modern cooperation emerged in working- class environments in European Industrial cities of the 19th Century. In the 1840s,the first to industrialize countries (Great Britain and France),pioneers of co-operative invented models of the consumer cooperative and the labor cooperative to defend and promote the interests of working-class families in the face of the social disasters caused by industrial revolution. The second generation of the pioneers of modern cooperation emerged, in certain European rural environments in the late 19th century. In the 1860s, these pioneers created the models of agri cultural cooperatives and savings and credit cooperatives inspired by the success of the consumer cooperatives formula in Great Britain and based on old traditions of rural solidarity aimed to meet the primary economic needs, which went unsatisfied. Agricultural cooperatives then enabled families of farmers and livestock raisers to organize their own supply systems of agricultural inputs and market their products and no longer depended on merchants and businessmen in the cities. The SACCO helped them to stop depending on moneylenders and to find the credit necessary to modernize their agricultural cooperatives (Mwakajumilo, 2011) .

Mayfly by Kevin Canty Essay Example | Topics and Well Written Essays - 1000 words

Mayfly by Kevin Canty - Essay Example James’ character appears to be a hard driven man in his mid thirties who is not quite sure about the direction which his life is taking and seems to be unsure whether he is satisfied or not. Molly is James’ girlfriend and takes the role of a delicate soul with a penchant for al things living seen by the way she is affected by the butterflies on the highway (Canty). She is a writer who is enthusiastic about taking care of herself seen by her sobriety and vegan diet but she also loves to express herself seen by the type of work that she does (writing) as well as her liking of tattoos. Sam is James’ old friend from college and comes out as a semi-irresponsible father and husband who nonetheless, appears to be doing fine financialy depicted by the description of his house and lifestyle (Canty). He also comes off as having an adulterous aspect about him although this is not confirmed and is taken from a number of clues that come out in the story. Jenny is a mother of three and Sam’s wife. She comes out as a tired figure in need of support from her husband that does not appear to be forthcoming. There is a sense of resentment around her in terms of her marriage to Sam, and it seems that she has resigned herself to the hand that fate has dealt her though she is not pleased with it. The story is told from James’ point of view, and this has an influence on the shaping of the story’s focus. By seeing things from James’ point of view, the reader is able to experience the various moods and emotions that he goes through via the thoughts that run through his head and this help’s focus the view of the rest of the group from an external perspective. The doubts that James has over his relationship with Molly and the activities between his girlfriend and Sam when they go on their trip is derived from the perspective that James has on the status of his relationship. The appearance of Jenny is told from James’ eyes as well including the experiences she has been through. This helps the story to focus on the main character who is James even when the topic is about somebody else. Reading the story from James’ point of view also allows the reader to get inside the main character’s head and depicts the way he thinks and looks at issues from his objective. For example, James lack of guilt after his midnight rendezvous with Jenny may not have been depicted had the story been told from another perspective. (Canty) The significance of the Monarchs in the opening scenes can be said to be used in the provision of the setting for the reader, a means with which to describe the scene as it were. The sheer number of insects and their death on the windscreen of James car provides a somewhat gloomy setting which can also be said to have been used to project the mood of the two characters (James and Molly) in the opening scenes (Canty). The butterflies can also be said to have been used to demonstrat e Molly’s care for living creatures as she insists on stopping when she realizes what is happening to them. The fact that she cares about something as small as a butterfly that she could be moved to tears goes a long way in portraying her character (Canty). The monarchs and butterflies in their travels towards the north can also be used to depict both James (the monarch) and Molly (the butterfly) in their journey together in life with the car’s windshield portraying the potential hazards they might come across while trying to keep their relationship alive. The mayflies can be seen to represent the cycle of life and the inevitable eventuality of our actions that are bound to be repeated when one is placed

Consumer behaviour Essay Example | Topics and Well Written Essays - 1750 words

Consumer behaviour - Essay Example The recent and contemporary marketing concept brings into limelight the piece of information that with the fulfillment of the needs and wants of the target market or the customers, the organization is more likely to accomplish and achieve their goals and objectives. Furthermore, with the contentment of the customers in a more effective and persuasive manner than that of the competitors, the enterprise would get an edge over their competitors (Hoyer & Macinnis, pp. 16-20, 2009). One of the important elements of marketing that facilitates the organization in acquainting and understanding the buying patterns of the products and services of the customers. Many of the important questions that includes when, why, how and where people have a tendency to buy a particular product or service come under the analysis and examination in consumer behavior. Furthermore, the study of consumer behavior will assist the businesses and organizations not only to attract new customers, but will also support in retaining the old and current customers that will eventually lead the organization to survive and sustain in the distant future. (Silk &  Harvard Business School, pp. 47-53, 2006). In addition, the study of consumer behavior also helps and endeavors to comprehend and identify the factors on which the decisions of the customers depend and rely on made either on individual basis or in groups. Therefore, it is considerably an imperative and vital feature of marketing manage ment segment. According to the definition, consumer behavior is â€Å"The totality of consumers’ decision with respect to the acquisition, consumption, and disposition of goods, services, activities, experiences, people, and ideas by (human)decision-making units (over time)† (Hoyer &  Macinnis, pp.3, 2009) Data resulting from the demography such as age, gender, income, education, behavioral temperament are they key distinctive and distinguishing characteristics used in the research of consumer behavior. Moreover, how the families, friends, reference groups, culture, and community play a dominant and persuasive role are also the principal and prime attributes in the studies and evaluations of consumer behavior. As the study of the buying pattern of the customers is a multifaceted and complex process where numerous aspects influence and affects the pattern, therefore, huge amount of money and a lot of time comes under spending and consumption by the enterprises and the ir marketing departments (East &  Wright & Vanhuele, pp. 3-10, 2008). Thus, this practice comes under performance in order to identify and distinguish the causes of the decisions on which the consumers make their purchasing of a particular product or service. Interests, actions and behaviors, like and dislikes, perceptions, beliefs, and communication and dealing with

Catholic Church Essay Example | Topics and Well Written Essays - 1250 words

Catholic Church - Essay Example Therefore, it is very rare that one can find in the Catholic tradition a simple answer to complex issues related to war and violence (Gremillion 1976). The pacifist view relies on the values of Gospel and views war as intolerable act that can never be justified. The core of this view is the transcendence of God and the dignity of the human being which reflects the presence of God in the world. Consequently, the Church shall take efforts to protect dignity of each human being. Since life is the realm of God, life of every person is sacred and must be protected. In fact, this view is the founding principle of Christian religion that led its earliest followers to the pacifist stance and refection of violent behaviors under any circumstances and situations, including resolution of conflicts (Pastoral Constitution, 1966). Origins of the just-war theory can be traced back to the fourth century when the Christian faith had finally turned into the official religion of Rome. At that time, the Roman Empire faced massive challenge from the Vandals whose attacks grew increasingly aggressive and threatening. Since the pacifist non-violent nature of the Christianity barely justified involvement in the warfare, St. Augustine of Hippo made an attempt to provide theological justification for violence. Augustine's teaching became known as the just-war theory (Walzer, 1977). Another outs... war must be declared by the authority of the state; there must be a just cause; the intention must be just; war must be the last resort; only right means may be' employed in the conduct of war; there must be a reasonable hope of victory; the good to be achieved must outweigh the evils of war (Shannon, 1983) Recently four more circumstances have been set forth in the Catechism of the Catholic Church to provide moral underpinning for a war, namely: the damage inflicted by the aggressor on the nation or community of nations must be lasting, grave, and certain; all other means of putting an end to it must have been shown to be impractical or ineffective, that is, war must be waged as a last resort; there must be serious prospects of success; the use of arms must not produce evils and disorders graver than the evil to be eliminated (Catechism of the Catholic Church, Art. 2302-2317). The example of how the just-war principles are applied in practice was provided by the Catholic Church over the last two decades. Thus, the Gulf War and a war in Iraq that was proclaimed morally justifiable by its proponents met strong opposition from the Vatican. In January 2003, Pope John Paul II stated in the Address to the Diplomatic Corps that "War is never just another means that one can choose to employ for settling differences between nations.war cannot be decided upon . . . except as the very last option and in accordance with very strict conditions" (Owen, 2003). Pope Benedict XVI also supported this view claiming that "reasons sufficient for unleashing a war against Iraq did not exist [because] proportion between the possible positive consequences and the sure negative effect of the conflict was not guaranteed. On the

Copy right and plagiarism Essay Example | Topics and Well Written Essays - 750 words

Copy right and plagiarism - Essay Example The resources are the book CAE and the documentary presspauseplay. The documentary presspauseplay relates with the CAE in that they are talking about the existence of the same phenomena. The documentary talks about the internet and technology in relation to artistry, creativity and talent. It poses the question as to whether the use of technology in the art world is a development or the beginning of the end of the talent world. The CAE on the other hand talks about plagiarism and its usage before, now and the future and whether it is good for the art world as well. There is a similarity in the thinking of the two works of art in that the documentary interviews world renowned and influential creators of the digital era who talk about the goodness of the digital technological advancement even if it infringes on the copyright issue. Musicians like Lykke Li and Robyn think that technology is a blessing. Robyn says that â€Å"several years ago it was hard to even produce a song since you needed to be older, have a little recording money and know the crà ¨me de la crà ¨me of the industry and it took months to do what can now be done in five minutes†(Press Pause Play). Lykke Li also thanks the internet and technology because she says, â€Å"I would not be here I’m here because of the Internet. I would probably not be here without the Internet†. CAE also talk about some influential people who thank the internet and technology as being the factors to placing them where they are at the time. An example from the book is Theodor Nelson who studied computer programming in the 1960s say, â€Å"over the periods I came to realize that although programmers structured their data hierarchically, they didn’t have to. I began to see the computer as the ideal place for making interconnections among things accessible to people†(CAE). This was also seconded by Vannevarbush and his

Evaluate the relationship between clinical and experimental Essay

Evaluate the relationship between clinical and experimental neuropsychology - Essay Example It is definitely not sufficient to categorise these cases as language deficits- it is evident that language deficits can assume a broad array of forms. In every cognitive sphere, comprising language, memory, visual perception, abstract reasoning, and attention, it is likely to discover fascinating instances of dissociations within a particular cognitive function or if not interesting alterations of the normal mechanism (Bradshaw & Mattingley 1995). The implication these cases present is obvious, and not unforeseen to clinicians and researches in the discipline of neuropsychology (Maruish & Moses 1997): ‘within any given cognitive function, a whole range of things can go wrong; conversely, a specific deficit in memory, attention, or language can manifest itself in a variety of interesting ways’ (p. 59). Therefore, how can practitioners approach and understand this wide range of deficits? To what level can experimental neuropsychology inform practitioners what type of diso rders may take place and how they manifest core brain processes? To what level can clinical neuropsychology help practitioners to develop frameworks of cognitive functioning that can explain both disordered and normal performance? In the recent decade, there has been a remarkable and functional union of framework within the clinical and experimental branches of neuropsychology (Stirling 2002). It can be seen in these two fields the increasing application of component process analysis in formulating paradigms of cognitive functions and in formulating assessment methods to diagnose the nature of different disorders (Vasterling & Brewin 2005). This paper attempts to review the model for this kind of approach, and then to explain how it could be relevant in two distinct areas: spatial attention and visual imagery. These illustrations demonstrate how clinical and experimental viewpoints can be integrated within a potent and descriptive

Catholic Church Essay Example | Topics and Well Written Essays - 1250 words

Catholic Church - Essay Example Therefore, it is very rare that one can find in the Catholic tradition a simple answer to complex issues related to war and violence (Gremillion 1976). The pacifist view relies on the values of Gospel and views war as intolerable act that can never be justified. The core of this view is the transcendence of God and the dignity of the human being which reflects the presence of God in the world. Consequently, the Church shall take efforts to protect dignity of each human being. Since life is the realm of God, life of every person is sacred and must be protected. In fact, this view is the founding principle of Christian religion that led its earliest followers to the pacifist stance and refection of violent behaviors under any circumstances and situations, including resolution of conflicts (Pastoral Constitution, 1966). Origins of the just-war theory can be traced back to the fourth century when the Christian faith had finally turned into the official religion of Rome. At that time, the Roman Empire faced massive challenge from the Vandals whose attacks grew increasingly aggressive and threatening. Since the pacifist non-violent nature of the Christianity barely justified involvement in the warfare, St. Augustine of Hippo made an attempt to provide theological justification for violence. Augustine's teaching became known as the just-war theory (Walzer, 1977). Another outs... war must be declared by the authority of the state; there must be a just cause; the intention must be just; war must be the last resort; only right means may be' employed in the conduct of war; there must be a reasonable hope of victory; the good to be achieved must outweigh the evils of war (Shannon, 1983) Recently four more circumstances have been set forth in the Catechism of the Catholic Church to provide moral underpinning for a war, namely: the damage inflicted by the aggressor on the nation or community of nations must be lasting, grave, and certain; all other means of putting an end to it must have been shown to be impractical or ineffective, that is, war must be waged as a last resort; there must be serious prospects of success; the use of arms must not produce evils and disorders graver than the evil to be eliminated (Catechism of the Catholic Church, Art. 2302-2317). The example of how the just-war principles are applied in practice was provided by the Catholic Church over the last two decades. Thus, the Gulf War and a war in Iraq that was proclaimed morally justifiable by its proponents met strong opposition from the Vatican. In January 2003, Pope John Paul II stated in the Address to the Diplomatic Corps that "War is never just another means that one can choose to employ for settling differences between nations.war cannot be decided upon . . . except as the very last option and in accordance with very strict conditions" (Owen, 2003). Pope Benedict XVI also supported this view claiming that "reasons sufficient for unleashing a war against Iraq did not exist [because] proportion between the possible positive consequences and the sure negative effect of the conflict was not guaranteed. On the

Evaluate the relationship between clinical and experimental Essay

Evaluate the relationship between clinical and experimental neuropsychology - Essay Example It is definitely not sufficient to categorise these cases as language deficits- it is evident that language deficits can assume a broad array of forms. In every cognitive sphere, comprising language, memory, visual perception, abstract reasoning, and attention, it is likely to discover fascinating instances of dissociations within a particular cognitive function or if not interesting alterations of the normal mechanism (Bradshaw & Mattingley 1995). The implication these cases present is obvious, and not unforeseen to clinicians and researches in the discipline of neuropsychology (Maruish & Moses 1997): ‘within any given cognitive function, a whole range of things can go wrong; conversely, a specific deficit in memory, attention, or language can manifest itself in a variety of interesting ways’ (p. 59). Therefore, how can practitioners approach and understand this wide range of deficits? To what level can experimental neuropsychology inform practitioners what type of diso rders may take place and how they manifest core brain processes? To what level can clinical neuropsychology help practitioners to develop frameworks of cognitive functioning that can explain both disordered and normal performance? In the recent decade, there has been a remarkable and functional union of framework within the clinical and experimental branches of neuropsychology (Stirling 2002). It can be seen in these two fields the increasing application of component process analysis in formulating paradigms of cognitive functions and in formulating assessment methods to diagnose the nature of different disorders (Vasterling & Brewin 2005). This paper attempts to review the model for this kind of approach, and then to explain how it could be relevant in two distinct areas: spatial attention and visual imagery. These illustrations demonstrate how clinical and experimental viewpoints can be integrated within a potent and descriptive

British Airways Marketing Report Essay Example for Free

British Airways Marketing Report Essay Current share price is 225 with a range of between 224 and 289. Marketing is ‘the management process responsible for identifying, anticipating and satisfying customer requirements profitably. ’ BA used to operate in an oligopoly market however throughout the last century this has changed. Previously it was only large national companies that had enough money to provide flights however nowadays the market operates in perfect competition with high barriers to entry. BA can use marketing to promote their product, drive market share, anticipate customer requirements, satisfy customer needs and ultimately make a profit. The Marketing Mix The marketing mix is a combination of 4 P’s (product, price, place and promotion) that should be used in conjunction with each other to ensure a competitive edge over other companies. ‘The marketing mix is designed to produce mutually satisfying exchanges with a target market’. Product BA’s product in essence relates to the flights offered. However, the product can be drilled down into specific areas ranging from the airport lounges around the world, the ‘extras’ that you can buy on board such as model BA aeroplanes or even package holidays. Each of these has been specifically tailored to meet customer expectations (which are highlighted in the section of the report titled ‘target market’). This part of the marketing mix focuses on how BA’s products are managed and in the Guardian case study article titled ‘BA, Iberia and American Airlines tie-up heralds new era of transatlantic travel’ dated 06/10/2010 it shows how BA have made an executive decision to link their websites with other companies to have the possibility to offer a higher number of routes (products) to their potential customers. Price Price is simply ‘the amount of money customers must pay to obtain a product’. BA’s price is generally higher than their competitors although this is because they believe they are offering higher quality. However, in recent times BA appear to be losing the price war against low cost budget competitors such as Ryanair and Easyjet. Following this, BA have undergone marketing strategies to reduce their price and carry out ‘sale discounted’ periods. BA demand immediate payment for their products, do not give credit terms or allowances. Promotion In the early days when BA was a nationalised company and the market was an oligopoly, they didn’t have to promote as much, as competition was minimal. However, with the growth of new players in the market BA have resulted to advertising in the following areas: tube stations (especially the Jubilee Line going towards Canary Wharf to target higher earners), newspapers (such as the Financial Times and Sunday broadsheets), airports (mainly in Heathrow and Gatwick – their primary hubs) and adverts between TV programmes, starting from September 2009 – such as the News, Politics programmes and factual documentaries. BA also use personal advertising techniques with their advert: ‘Come together it’s Christmas’. This uses emotional targeting to encourage people to buy their product to visit loved ones during this period. See Appendix 2. Place Currently BA do not operate from London Stanstead however a marketing decision could be taken to include this to their portfolio. This would give them a higher percentage of UK airport utilisation however a cost benefit analysis could prove this move to be not so advantageous. BA have recently ‘taken on’ Easyjet and are now offering a Gatwick-Marrakech route at discount prices. This gives customers higher choice and allows BA to remain competitive and attempt at satisfying the needs of those who want to pay less. Once BA have exhausted the 4 P’s, a S. W. O. T. Analysis will be completed to determine and examine internal strengths and weaknesses and, external opportunities and threats. S. W. O. T. Analysis Strengths The case study website article on ‘This is Money’ dated 24/01/2011 undoubtedly highlights one of the major strengths carrying BA at present. The merger between BA and Iberia has strengthened its financial position and is a step closer to ‘creating a multinational multi-brand airlines group’. BA take pride in their strong brand, high quality service and offer prestigious first class airport lounges to ensure that their customers are taken care of to the standard they expect for the prices they are paying. This is what has allowed BA to charge higher fares and gives them the image that higher class passengers are willing to pay for. By linking themselves to fellow competitors (American Airlines) and strengthening their position by joining the One World syndicate, BA have encouraged higher revenues from this tactical decision. Following the strong decline throughout the global recession, BA’s strength is ‘bouncing back’ according to the BBC News Article ‘British Airways in first profit for two years’. Although the rise in incomes and ultimately rise in profits was linked to higher cargo fares, BA were able to successfully cut costs and meet their carbon emissions targets also. Weaknesses Despite the above, BA has been renowned for strong continual losses as highlighted in the other BBC News Article ‘British Airways reports ? 164m loss’. The losses were mainly caused by the volcanic ash cloud and staff strikes both resulting in the cancellation of thousands of flights. It’s reported that just ’15 days strikes had cost the airline ? 142m’. The strikes had also had a negative impact on their declining reputation making some people not wanting to fly with them anymore. BA’s reputation was also hit when they were sued ? 10K by competitor Virgin for accessing their private files and consequently trying to poach business. If this wasn’t bad enough, in 2009 BA were fined a massive ? 110m for price fixing – known as a ‘cartel’ and this is illegal. Although passengers accept that flight travel can be dangerous, BA adds to its weakness with its own incidents. These range from a mid-air collision in 1 976, a pilot being sucked out of the aircraft when a windscreen exploded and in 2008 a BA plane at Heathrow missed the runway and crash-landed. More recently, BA has been investigating prices of flights to some destinations that were being charged at 10 times the normal price owing to a ‘system error’ online. This is going to make people think twice when booking with the company. Opportunities While the above 2 sections focus internally, opportunities and threats highlight those factors that can influence BA externally. The lifting of the recession in recent months has allowed passengers to review their spending habits and hopefully create higher disposable income in households and allow the ‘loosening of the belt’ for those corporate company credit cards. BA need to carefully position their marketing strategies at the right time in order to capture these people with that bit of extra money to spend and the report will focus on this issue in the following few pages. BA sold its Gatwick hub airport for ? 1. 5bn, although this was reportedly at a loss (as BA originally paid ? 10. 1bn for it 3 years prior), it gave BA the opportunity to invest its interests elsewhere and concentrate on a smaller number of airports. BA also sold its interest in the London Eye – now sponsored by EDF, to focus on other projects. Threats BA has been hit by threats in recent years ranging from terrorism, bad weather, volcanoes and more recently the devastating earthquake and tsunami in Japan and the civil unrest in Libya. Numerous flights have been cancelled to the Libyan capital Tripoli costing BA millions of pounds. Following this, BA has been forced to cancel their entire summer 2011 season of flight programmes. The events in Japan have also affected BA’s programmes with flights to Tokyo disrupted. The case studies provided highlight how BA ‘went into meltdown’ following the heavy snow suffered in the UK during December 2010. The conditions caused hundreds of flights to be cancelled for both cargo and passengers and the title of the article ‘British Airways says bad weather could cost it ? 50m’ sums up the situation perfectly. The terrorist events in the USA in 2001 still continue to make passengers nervous of flying, especially Trans-Atlantic and this is always going to be a sensitive subject that BA would find hard to market against. By doing so, they would not want to seem like they are publicising terrorism but at the same time have concentrated their marketing strategies on the highest standard of comfort and ‘relaxability’. A final threat is shown in an article by the Telegraph where BA is ‘attacked’ by a social media Facebook campaign where Gatwick workers have criticised BA’s Terminal 5 at Heathrow calling it ‘shambolic’ and the page was even designed with videos showing the CEO of BA wrestling with baggage and trolleys. This damages BA’s reputation and makes a mockery of their brand. All of the factors mentioned above in the marketing mix and S. W. O. T. Analysis are important for BA to consider however if the company does not have a target market to aim their products at, the company would not be able to survive. British Airways Target Market and Positioning Strategy In order to ensure BA’s products are directed at the correct audience to maximise revenues and profits, careful market research needs to be invested in to find a target market. ‘The basis of target marketing is market segmentation’; which splits the market into groups of potential customers that have the same characteristics. From the 3 marketing strategies, it’s believed that BA use a ‘differentiated strategy’ as they focus on several specific areas of the market to target. The characteristics below offer ome possibilities that link all of BA’s customers together. Watch the News on television Celebrities Speak a 2nd language Middle/Upper Class Holiday in non-European destinations Read non-fiction In full time employment or retired Have higher disposable incomes By segmenting the customer base to determine a ‘target market’ BA split the market depending on the following variables: * Demographic – age, gender * Geographic – where the target is based * Geo-demographic – size of households, number of cars etc.. depending on location * Psychographic – lifestyle, attitudes Behavioural – the relationship between the target market and the product As the points show in the circle above, BA focus their marketing strategies on those that have higher income and appear in the middle/upper classes of the population, this is evident from the prices of their products and the quality of the service offered. Both genders are targeted equally with the age range (generally) being between 35 to 65. The BA advertising strategies are positioned to target those situations that their customers can relate to and dream about – i. . luxury holidays, comfortable flights and a reliable service. This concentrates on the behavioural variable. Geographically, as BA is a British company, the target market is centralised in the UK however following partnerships with fellow companies such as American Airlines for example, a wider global base is reached. BA have positioned their product away from their low cost budget competitors acknowledging that they offer a more luxurious alternative to cheap travel. Their positioning strategy can lso be seen in the ‘product class membership’ which again, separates BA’s service away from the Easyjets and Ryanairs. By doing this, BA have created their own competitive advantage and have taken an alternative route to satisfy other customers needs that are not centered around saving money. Marketing Recommendations In order for BA to evaluate how successful their target market strategies and their positioning tactics are, the report recommends that the company should see how many levels of ‘Maslow’s Hierarchy of Needs’ are being satisfied from a purchase of a BA flight. This can be seen in Appendix 3. Psychological needs: SATISIFIED: shelter from the cold, provision of food and oxygen * Safety needs: SATISIFIED: provision of a safe environment and reassuring customers * Belongingness and love needs: N/A * Esteem needs: N/A * Self-actualization needs: Possibly relevant to those who are over-coming their fear of flying. Secondly, BA could conduct marketing research to determine ‘why’ customers buy their products in the first place. This could be conducted as a quick questionnaire either in-flight when the customers are all in one place at the same time or as a mandatory set of questions when booking flights. This will help BA to see what criteria are satisfied during the stage of the ‘buyer decision process’. There are 3 possibilities however the report recommends that BA would come across the most popular varible below: * Routine Response Behaviour: Customers who are frequent flyers, possibly members of the Executive Club, they are aware of the low cost competition however have a loyalty towards BA and favour their service. Appendix 4 shows where the report deems BA’s product to currently be in the market. By carrying out the market research above and with the new strong group behind the company, the brand could move backwards in the graph and back and return to the growth stage. This can also be said of Appendix 5, by moving BA from a question mark in the Boston Matrix and positioning it in the ‘star’ category. The report recommends BA to further extend their marketing strategy to concentrate on ‘holidays’ and not just flights. This links closely with an interview carried out by ‘Marketing Week’ and BA’s Head of Marketing, Richard Tams. ‘We are devoting more and more of our reativity in any given campaign to talking about holidays’. BA should extend this further and working with tourist boards of exotic countries to promote cheaper package holidays with the support of the Government in those ‘further to reach’ luxurious locations. Tams states ‘we are looking to move BA. com to much more into the space of a t ravel website rather than a flights website’. The report strongly agrees with this marketing strategy and would fully support BA’s proposals. This widens their product mix and allows a larger more diverse target market to be captured. Conclusion The report has analysed the company British Airways firstly concentrating on the product mix and a S. W. O. T analysis. The report has described the company’s target audience and commented on the current positioning strategy of British Airways. The report has concluded with marketing recommendations that could be put in place to ensure the long time success of the company. Future events that British Airways will have to be aware of include the UK Government adjusting passenger air tax and carbon emission regulations. 2,682 words. Bibliography All referenced throughout. Books Jobber, D. 2001 4th edition ‘Principals and Practices of Marketing’, McGraw Hill International, P 810 * Kotler, P. 2010 9th edition ‘Principals of Marketing’, Pearson * Lamb, C. 2009 6th edition ‘Essentials of Marketing’, Neil Marquardt * The Chartered Institute of Marketing, LSBU lecture notes Websites All accessed between 24/03/2011 and 30/04/2011 * www. bbc. co. uk /news * www. dailymail. co. uk/travel/article-1369100/Libya-action-hits-British-Airways-flights. html * www. guardian. co. uk * www. google. co. uk/finance? q=PINK%3ABAIRY * www. iagshares. com www. letsstartthinking. org/quickreference/maslow-need-hierarchy. asp * www. marketingweek. co. uk/sectors/travel-and-leisure/airlines/qa-with-ba-marketing-head-richard-tams/3019560. article * www. news. airwise. com/story/view/1300492770. html * www. news. cheapflights. co. uk/ /ba-takes-on-easyjet-on-gatwick-marrakech-route * http://phx. corporate-ir. net/External. File? item=UGFyZW50SUQ9ODMyOTJ8Q2hpbGRJRD0tMXxUeXBlPTM=amp;t=1 * www. telegraph. co. uk/travel/3366187/British-Airways-staff-attack-passengers-on-Facebook. html * www. thisislondon. co. k/standard/article-23431527-london-eye-looks-for-new-sponsor-as-ba-pulls-out. do * www. thisismoney. co. uk * http://uk. reuters. com/article/2009/10/21/uk-baa-idUKTRE59K1D820091021 * www. utalkmarketing. com/UTMImages/2/BA_terminal5_2. jpg Append ices 1. ) Group structure of IAG 2. ) BA advert 3. ) Maslow’s Hierarchy of Needs 4. ) Product Life Cycle 5. ) Boston Matrix [ 1 ]. www. iagshares. com [ 2 ]. http://www. google. co. uk/finance? q=PINK%3ABAIRY [ 3 ]. Lamb, C, 2009 ‘Essentials of Marketing’ 6th edition. Neil Marquardt,

Report On Kelkars Report And Committee AOGO

Report On Kelkars Report And Committee AOGO Renowned economist Dr. Vijay Kelkar, whos been the secretary (oil and finance) in the past, has repeated verbatim a privately commissioned report that lobbies for big corporates including Reliance, in his latest report on the hydrocarbon sector called Roadmap for reduction in import dependency in Hydrocarbon sector by 2030. The Kelkar report, submitted to the petroleum ministry in January 2014, has lifted verbatim material from an Association of Oil and Gas Operators (AOGO) report. AOGO represents the group of oil and gas explorers which has interest in the Indian hydrocarbon sector, including private as well as government companies. Among its members is Reliance Industries, which is the operator of the controversial KGD6 basin natural gas block. Dna picked up nine such cut and paste instances in the Kelkar report, some of which are quoted below. The AOGO, in its report, vouched for having Production Sharing Contract (PSC) regime for the Indian oil gas sector. The Kelkar Committee, in its report, espouses the recommendation of AOGO. The most important Para in the report that justifies the PSC regime in the hydrocarbon sector has been picked from the AOGO report. In Chapter 2.3, the Kelkar Committee report begins with a question, Are contractors incentivized to Gold Plate in PSC environment? In the following Para, the report justifies the PSC regime by arguing that no company would like to indulge in gold plating as it was not incentive-compatible as every dollar of unwarranted expenditure would need to be recovered from the project revenues and which would adversely impact contractor returns. This is from the AOGO report. The report goes on to say the Indian PSC regime was transparent and in such a transparent process, any investor who assumes gold plating in his bid would not be able to offer competitive terms and will not ab-initio not win. Hence there is no incentive for a profit maximising firm to gold-plate under a PSC framework. Kelkar, however, justified this. We have acknowledged the associations and stakeholders in our report. AOGO and other corporates who have given their presentations are not terrorists that we cannot take up their views in our report, he said. But Kelkar in his acknowledgement doesnt say that hes quoting verbatim from the AOGO report. Instead, it reads: The Committee thanks AOGO and BCG for sharing with the committee the workings of the detailed Monte Carlo simulation of Indian basins and data related to 1,132 fields respectively. The analysis of the data and the findings are however carried out by the committee itself. Now the question is if Kelkar Committee analysed all data, why did it report verbatim from the AOGO report? The CAG had pulled up the petroleum ministry for offering production sharing contract (PSC) to RIL and losing out revenue as the contract allowed incentive for higher capital expenditure. The CAG report said PSCs between the government and operators were designed to encourage increasing capital expenditure by private contractors, which reduces the governments share. Under the PSC regime, the contractor first recovers his expenditure before sharing profit. This gives an incentive to oil and gas explorers to not control expenditure while developing a block. Most developed nations do not follow the PSC regime and instead choose revenue sharing model. The UPA government is accused of bowing down to RIL pressure and approving a 100% increase in the price of natural gas in the country. The Kelkar Committees report is pitched against another report prepared by a committee, headed by economist and PMs economic advisor C Rangarajan. While Kelkar batted for PSC, Rangarajan proposed a revenue sharing regime with the operator company. BIBLIOGRAPHY   Ã‚   BOOKS => ALLEN, F.H., and SEBA R.D., ECONOMICS OF WORLDWIDE PETROLEUM PRODUCTION, Tulsa, Okla.: Oil and Gas Consultants International (OGCI), Inc. (1993). => BARROWS, G.H., WORLDWIDE CONCESSION CONTRACTS AND PETROLEUM LEGISLATION. Tulsa, Okla.: Penn Well Books, (1993). => BARROWS, G.H. WORLD FISCAL SYSTEM FOR OIL, Calgary, Alberta: Van Meurs Ass. Ltd., Calgary, (1994). => BREALEY, R.A. and S.C. MYERS, PRINCIPLES OF CORPORATE FINANCE, New York: McGraw-Hill. Bunter, M.A.G. 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THE INDONESIAN PRODUCTION SHARING CONTRACT: AN INVESTORS PERSPECTIVE. HAGUE, Netherlands: Kluwer Law International (2010). => MANZANO O., MONALDI F.. THE POLITICAL ECONOMY OF OIL CONTRACT RENEGOTIATION IN VENEZUELA, Cambridge, Massachusetts: The Cambridge Press (2013). => SUNLEY, T BAUNSGAARD D SlMARD, REVENUE FROM THE OIL AND GAS SECTOR: ISSUES AND COUNTRY EXPERIENCE- FISCAL POLICY FORMULATION AND IMPLEMENTATION IN OIL-PRODUCING COUNTRIES (International Monetary Fund Publications, Services) (2003). => W. HOGAN, F. STURZENEGGER, THE NATURAL RESOURCES TRAP: PRIVATE INVESTMENT WITHOUT PUBLIC COMMITMENT, Cambridge. Massachusetts: The MIT Press. (2013). WORKING PAPERS => Baunsgaard T., A premier on Mineral Taxation. IMF working paper, WP/01/139. (2001). => Bensen, Proceedings of the Society of Petroleum Engineers Hydrocarbon Economics and Evaluation Symposium, Dallas, TX. 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Petroleum Resources and Development Economic, Legal and Policy Issues for Developing Countries. C.A.R. (1987). Kumar, R.Taxation for a cyclical industry, Resources Policy No. 2:133^8 (1991). McPherson, CP, and K. Palmer, New Approaches to Profit Sharing in Developing Countries, OIL GAS J., (June 25.1984). N Pongsiri, Partnerships in Oil and Gas Production-Sharing Contracts 17(5), INT. J. PUB. S. MGMT. 431^2 (2004). Rutledge, I., and P. Wright, Profitability and taxation: Analyzing the distribution of rewards between company and country, ENERGY POLICY 26(10):795-812 (2008). Smith, D., Methodologies for comparing fiscal systems. Petroleum Accounting and FINANCIAL MGMT. J. 13(2):76-83 (1993). Ronen Perry, The Deepwater Horizon Oil Spill and the Limits of Civil Liability, 86 WASH.L. REV. J., 3(2011). => Stevens, P., Resource impact: curse or blessing? A literature survey, The J. of ENERGY LIT. 9(1):3^2(2003). INTERNET SOURCES ONLINE PDFs => REPORT OF THE RANGRAJAN COMMITTEE, THE PSC MECHANISM IN PETROLEUM INDUSTRY, MINISTRY OF PETROLEUM AND NATURAL GAS, 2012 http://cac.gov.in..-reports, rep psc0201 .pdf last accessed on 4/03/2014. => ALBERTA DEPARTMENT OF SUSTAINABLE RESOURCE DEVELOPMENT. EXPLORATION DIRECTIVE 2006-17 November 1, (2009) http://www.srd.alberta.ca/formsonlineservices/directives/documents/ED2006-l 7-FlowingHolesan- dEncounteringGas-Sep2009.pdf => ALBERTA ENERGY RESOURCES CONSERVATION BOARD (ALBERTA) REPORT 2011-A: UNCONVENTIONAL GAS REGULATORY FRAMEWORK— JURISDICTIONAL REVIEW, (January 28, 2011) )http://www.ercb.ca/docs/documents/reports/r2011 -A.pdf => AMERICAN PETROLEUM INSTITUTE. WATER MANAGEMENT, (June 2010) http://www. api.org/policy/exploration/hydraulicfracturing/upload/I IF2_el.pdf NEWSPAPER ARTICLES => Aps Review Gas Market Trends, Ecuador Upstream EP Changes, Resource Nationalism Investment Plan. Retrieved April 4, 2014. => Business Monitor International. Shell Gas Contract Objections Point To Troubles For Project Kuwai. 201 I.August 26. Retrieved March 19. 2014, from http://store.businessmonitor.eom/article/510755 => Business News Americas. New contract terms to normalize investment Moodys VP. Retrieved April 4, 2013. => International Energy Agency (IEA), World Energy Outlook 2010. Organization for Economic Co-operation and Development (OECD), Paris, France (2010). => Kent, S., Iraq Nears Deal on Oil Output Targets. Retrieved March 10. 2014, from Dow Jones Institutional News Through Factiva (2013, December 3). WEB PAGES => Mallesons Stephen Jaques., EPC Contracts-Oil and Gas Sector (2004). Available at www.mallesons.com. => Project Management Institute, Project Management Body of Knowledge Glossary of Terms. Pennsylvania: Project Management Institute Inc. (1987). => Mott Mcdonald. Project Management for Oil and Gas (2008) www.mottmac.com => Loots, P. And Henchie, N., Worlds Apart: EPC and EPCM Contracts: Risk issue and allocation. 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